Question 1

Data visualization tools can help uncover correlations and trends in data that would otherwise go unrecognized.

Accepted Answer

A) True 
 B)False  True

Question 2

Web mining analysis describes technologies that allow users to see, or visualize, data to transform information into a business perspective.

Accepted Answer

A) True 
 B)False

Question 3

Prediction is a statistical process that finds the way to make a design, system, or decision as effective as possible, for example, finding the values of controllable variables that determine maximal productivity or minimal waste.

Accepted Answer

A) True 
 B)False

Question 4

What is the function of web analytics?

Accepted Answer

A)   Analyze unstructured data associated with websites to identify consumer behavior and website navigation
B)   Analyze structured data associated with a website
C)   Filter information, both structured and unstructured, to help identify strong web customers
D)   None of the choices are correct.E) A) and B)
F) None of the above

Question 5

Cluster analysis is a technique used to divide an information set into mutually exclusive groups.

Accepted Answer

A) True 
 B)False

Question 6

In terms of big data, what is velocity?

Accepted Answer

A)   Different forms of structured and unstructured data
B)   Uncertainty of data, including biases, noise, and abnormalities
C)   Scale of data
D)   Analysis of streaming data as it travels around the InternetE) A) and B)
F) All of the above

Question 7

What focuses on using data patterns to make forward-looking predictions to explain to the organization where it is headed?

Accepted Answer

A)   Distributed computing
B)   Advanced analytics
C)   Analysis paralysis
D)   Data artistE) B) and D)
F) None of the above

Question 8

What is a statement about what will happen or might happen in the future such as future sales or employee turnover?

Accepted Answer

A)   Prediction
B)   Optimization
C)   Forecasting
D)   RegressionE) A) and B)
F) A) and C)

Question 9

What is clustering?

Accepted Answer

A)   Determines values for an unknown continuous variable behavior or estimated future value.
B)   Determine which things go together.
C)   Segments a heterogeneous population of more homogeneous subgroups.
D)   Assigns records to one of a predefined set of classes.E) None of the above
F) A) and B)

Question 10

What assigns records to one of a predefined set of classes?

Accepted Answer

A)   Classification
B)   Estimation
C)   Affinity grouping
D)   ClusteringE) A) and D)
F) A) and C)

Question 11

Optimization is a statistical process that finds the way to make a design, system, or decision as effective as possible, for example, finding the values of controllable variables that determine maximal productivity or minimal waste.

Accepted Answer

A) True 
 B)False

Question 12

What is advanced analytics?

Accepted Answer

A)   A collection of large, complex data sets, including structured and unstructured data, that cannot be analyzed using traditional database methods and tools
B)   Processes and manages algorithms across many machines in a computing environment
C)   Uses data patterns to make forward-looking predictions to explain to the organization where it is headed
D)   Extracts knowledge from data by performing statistical analysis, data mining, and advanced analytics on big data to identify trends, market changes, and other relevant informationE) B) and C)
F) A) and D) C

Question 13

What tracks corporate metrics such as critical success factors and key performance indicators and includes advanced capabilities such as interactive controls allowing users to manipulate data for analysis?

Accepted Answer

A)   Informing
B)   Infographics
C)   Data visualization tools
D)   Business intelligence dashboardsE) A) and C)
F) A) and D)

Question 14

Web analytics analyzes unstructured data associated with websites to identify consumer behavior and website navigation.

Accepted Answer

A) True 
 B)False

Question 15

What analyzes text flowing across the Internet, including unstructured text from blogs and messages?

Accepted Answer

A)   Social media analytics
B)   Speech analytics
C)   Text analytics
D)   Web analyticsE) All of the above
F) None of the above

Question 16

What is a statistical process that finds the way to make a design, system, or decision as effective as possible, for example, finding the values of controllable variables that determine maximal productivity or minimal waste?

Accepted Answer

A)   Prediction
B)   Optimization
C)   Forecasting
D)   RegressionE) B) and D)
F) None of the above

Question 17

What is distributed computing?

Accepted Answer

A)   A collection of large, complex data sets, including structured and unstructured data, that cannot be analyzed using traditional database methods and tools
B)   Processes and manages algorithms across many machines in a computing environment
C)   Focuses on forecasting future trends and producing insights using sophisticated quantitative methods, including statistics, descriptive and predictive data mining, simulation, and optimization
D)   Extracts knowledge from data by performing statistical analysis, data mining, and advanced analytics on big data to identify trends, market changes, and other relevant informationE) A) and B)
F) A) and C)

Question 18

Veracity includes the uncertainty of data, including biases, noise, and abnormalities.

Accepted Answer

A) True 
 B)False

Question 19

Classification analysis assigns information or data into one of a predefined set of classes.

Accepted Answer

A) True 
 B)False  True

Question 20

What is affinity grouping analysis?

Accepted Answer

A)   Determination of values for an unknown continuous variable behavior or estimated future value
B)   Reveals the relationship between variables along with the nature and frequency of the relationships
C)   Segmentation of a heterogeneous population of more homogeneous subgroups
D)   Assignment of records to one of a predefined set of classesE) A) and D)
F) None of the above

Exam 8: Understanding Big Data and Its Impact on Business

Data visualization tools can help uncover correlations and trends in data that would otherwise go unrecognized.

Correct AnswerverifiedTrue

Web mining analysis describes technologies that allow users to see, or visualize, data to transform information into a business perspective.

Correct AnswerverifiedShow Answer

Prediction is a statistical process that finds the way to make a design, system, or decision as effective as possible, for example, finding the values of controllable variables that determine maximal productivity or minimal waste.

Correct AnswerverifiedShow Answer

What is the function of web analytics?

Correct AnswerverifiedShow Answer

Cluster analysis is a technique used to divide an information set into mutually exclusive groups.

Correct AnswerverifiedShow Answer

In terms of big data, what is velocity?

Correct AnswerverifiedShow Answer

What focuses on using data patterns to make forward-looking predictions to explain to the organization where it is headed?

Correct AnswerverifiedShow Answer

What is a statement about what will happen or might happen in the future such as future sales or employee turnover?

Correct AnswerverifiedShow Answer

What is clustering?

Correct AnswerverifiedShow Answer

What assigns records to one of a predefined set of classes?

Correct AnswerverifiedShow Answer

Optimization is a statistical process that finds the way to make a design, system, or decision as effective as possible, for example, finding the values of controllable variables that determine maximal productivity or minimal waste.

Correct AnswerverifiedShow Answer

What is advanced analytics?

Correct AnswerverifiedC

What tracks corporate metrics such as critical success factors and key performance indicators and includes advanced capabilities such as interactive controls allowing users to manipulate data for analysis?

Correct AnswerverifiedShow Answer

Web analytics analyzes unstructured data associated with websites to identify consumer behavior and website navigation.

Correct AnswerverifiedShow Answer

What analyzes text flowing across the Internet, including unstructured text from blogs and messages?

Correct AnswerverifiedShow Answer

What is a statistical process that finds the way to make a design, system, or decision as effective as possible, for example, finding the values of controllable variables that determine maximal productivity or minimal waste?

Correct AnswerverifiedShow Answer

What is distributed computing?

Correct AnswerverifiedShow Answer

Veracity includes the uncertainty of data, including biases, noise, and abnormalities.

Correct AnswerverifiedShow Answer

Classification analysis assigns information or data into one of a predefined set of classes.

Correct AnswerverifiedTrue

What is affinity grouping analysis?

Correct AnswerverifiedShow Answer

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