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Exam 17: Managing Technology and Innovation

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Question 51

Multiple Choice

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Technology that is commonplace in the industry and which everyone must be able to operate is referred to as

A) base.
B) emerging.
C) problematic.
D) complacency.
E) pacing.

F) B) and C)
G) None of the above

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Question 52

Multiple Choice

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Categorizing technologies as base,key,pacing or emerging is an effort to

A) determine differentiation.
B) measure competitive value.
C) establish timing within a life cycle.
D) regulate patent awards.
E) provide a basis for licensing.

F) D) and E)
G) A) and E)

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Question 53

Multiple Choice

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____________ helps to clarify the key technologies upon which an organization depends.

________ firms' strategies are focused more on deepening their capacity base through complementary technologies that extend rather than replace their current ones,whereas hybrid _______ firms tends to grab a dominant position from their strengths in marketing and manufacturing than through technological innovation.

Being the first to develop or adopt a new technology always leads to immediate advantage and high profits.

Organizations must consider the feasibility of technological innovations because technical obstacles may represent barriers to progress.

___________ is a change in technology,a departure from previous ways of doing things.

When a company establishes technology leadership by pioneering unique products or services that command premium prices,it has benefited from a

List and explain the six rules for an innovative corporate culture as developed by 3M.

It was recently announced that the state university had agreed to develop (or try to develop) a new hybrid seed for northern climates.The company that has provided the funding for this project hopes to sell the hybrid in the former Soviet Union.The company seems to be attempting to acquire technology through

In most situations,the simplest,easiest and most cost-effective way to acquire new technology is to

Which of the following describes a product champion?

The first consideration that needs to be addressed in developing a strategy around technological innovation is market potential.

Scenario B. Your organization is at a critical growth stage with regard to its technology. A team of three people have been assigned specific jobs by the CTO. The assignments are: 1. Study the key technologies which are critical for the organization. Find out which technologies are industry standards and which are currently being developed. 2. Look at other companies that are successful and identify ways in which your organization can emulate the practices of the other companies. 3. Find out what's coming in your industry. Be an "industry detective"--everything from reading up on industry reports to attending meetings and listening closely to what people are talking about. -In the scenario described above,job 3 is an example of

Organizing for innovation is most effective in organizations that

A technology life cycle can be made up of many individual product life cycles.

Development projects are focused on creating a new product or process via technological advances.

The sociotechnical systems approach to job design attempts to redesign tasks to optimize operation of a new technology while preserving employees' interpersonal relationships and other human aspects of the work.

Explain the two types of innovation and give examples of each.

Scenario A. Your company has a number of decision makers with very different ideas about the diffusion of technological innovations. This can complicate the decision-making process for your organization. Saul is called "Slow Poke Saul" by his colleagues because he is always the last one to go along with any new technology. Saul's feeling is that most innovations are part of some economic "plot" to take your money for something you don't really need. Jerome is the opposite of Saul! Jerome is the first to try everything; he is an adventurer by nature and believes that even if a new innovation fails, it's worth the risk if you might be the first with a new technology. Lindee and Manuel are well-respected in the organization and their opinion is sought out by their colleagues; they may not be the first to try something, but they are never far behind. -In this scenario,Saul is an example of