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_____ refer to the reductions in unit cost achieved by producing a large volume of a product.


A) Location economies
B) Learning effects
C) Standardization economies
D) Core economies
E) Economies of scale

F) B) and E)
G) None of the above

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Superior value creation relative to rivals requires that the gap between the value and cost of production achieved by a company be lesser than the gap attained by its competitors.

A) True
B) False

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One of the principal risks associated with a strategic alliance is that:


A) it brings together the complementary skills of alliance partners.
B) it makes it difficult for the partner firms to enter into a foreign market.
C) a firm can give away more than it receives.
D) it does not allow firms to share fixed costs.
E) it almost always fails.

F) A) and B)
G) A) and C)

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What are operations of a firm? How can operations be categorized?

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The operations of a firm can be thought ...

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Cost reduction pressures tend to be particularly intense in industries that:


A) create products that serve universal needs.
B) create customized products.
C) are not involved in international business.
D) produce products that have inelastic demand.
E) serve different customers with different needs.

F) A) and B)
G) B) and C)

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A company can increase its growth rate by taking goods or services developed at home and selling them internationally.The returns from such a strategy are likely to be greater if:


A) the product is already being offered by local companies in the nations that the company enters.
B) the product is a generic product that requires little differentiation.
C) indigenous competitors in the nations that the company enters lack comparable products.
D) there is a high inflation in the nations that the company enters.
E) the product is perceived to be very costly in the home country of the company.

F) A) and E)
G) All of the above

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A localization strategy involves some duplication of functions and smaller production runs.

A) True
B) False

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The rate of return that a firm makes on its invested capital is referred to as _____.


A) stakeholder return
B) profitability
C) profit growth
D) process value
E) strategic fit

F) A) and C)
G) B) and E)

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In theory,which of the following advantages can be realized by a firm by implementing a global web of operations?


A) It will be able to raise the perceived value of its goods and services.
B) It will be able to decrease consumers' reservation price for its products.
C) It will be able to decrease consumer surplus.
D) It will be able to increase the cost of value creation.
E) It will be able to sell its products at a price which is below its cost price in its home country.

F) A) and E)
G) B) and E)

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Skills within a firm that competitors cannot easily match or imitate are referred to as _____.


A) core competencies
B) barriers to entry
C) internalities
D) externalities
E) premium skills

F) C) and D)
G) B) and D)

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Mayer Life Systems,a manufacturer of surgical and medical appliances,invented and patented a new dialysis machine that radically reduced maintenance and operational issues.Responding to a global demand,it decided to sell the machines manufactured at its plant in the U.S.to various markets across the globe.Since the product features provided by Mayer were not provided by any other competitor,Mayer did not feel any pressure for cost reductions.Which of the following strategies is most likely being pursued by Mayer?


A) International strategy
B) Localization strategy
C) Global standardization strategy
D) Transnational strategy
E) Nationalization strategy

F) A) and D)
G) A) and C)

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The efficiency frontier has a convex shape because of:


A) a high-cost structure.
B) diminishing returns.
C) a significantly low product value.
D) low production costs.
E) high profit growth.

F) D) and E)
G) A) and E)

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The appropriateness of the strategy that a firm chooses to use in an international market varies with the extent of pressures for _____ and _____.


A) quality improvement; product standardization
B) customer surplus; quality improvements
C) customer surplus; product standardization
D) cost reductions; local responsiveness
E) product standardization; cost reductions

F) C) and D)
G) B) and E)

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The human resource function controls the transmission of physical materials through the value chain.

A) True
B) False

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Which of the following functions creates a perception of superior value in the minds of consumers by solving consumer problems and by supporting them after they have purchased the product?


A) Production
B) Marketing and sales
C) Human resources
D) Customer service
E) Logistics

F) A) and B)
G) B) and E)

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Pursuing a(n) _____ strategy makes sense if a firm has a valuable core competence that indigenous competitors in foreign markets lack.


A) global standardization
B) international
C) nationalization.
D) transnational
E) nationalization

F) A) and C)
G) B) and E)

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Which of the following is most likely to be the advantage of locating a value creation activity in the optimal location for that activity?


A) It increases the costs of value creation.
B) It decreases consumer surplus.
C) It helps the firm to achieve a high-cost position.
D) It nullifies all trade barriers.
E) It enable a firm to differentiate its product offering from those of competitors.

F) C) and D)
G) B) and C)

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Profit growth is measured by:


A) dividing the net profits of the firm by total invested capital.
B) subtracting the previous years gross profit from the current year's gross profit.
C) calculating the difference between the previous year's profitability and the current year's profitability.
D) the percentage increase in net profits over time.
E) adding the profitability of the last two fiscal years.

F) B) and C)
G) A) and E)

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For services such as banking or health care,production typically occurs when the service is being designed by in-house professionals.

A) True
B) False

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The value creation activities of a firm are categorized as _____ and _____.


A) primary activities; support activities
B) strategic activities; functional activities
C) ancillary functions; tertiary functions
D) primary activities; core activities
E) goal-oriented activities; organizational activities

F) B) and D)
G) D) and E)

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