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Firms that compete in global markets often face pressures for local responsiveness.Describe what is meant by local responsiveness,and what a firm needs to do in order to respond to such pressures.

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Pressures for local responsiveness arise...

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List the advantages of strategic alliances.

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First,strategic alliances may facilitate...

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This function can create a perception of superior value in the minds of consumers by solving customer problems and supporting customers after they have purchased the product.


A) Production
B) Marketing and sales
C) Human resources
D) Customer service

E) A) and D)
F) B) and C)

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Describe the concept of value creation.What are the two primary strategies used to attain competitive advantage by organizations?

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Value creation is performing activities ...

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_____ are the metrics used to measure the performance of subunits and make judgments about how well managers are running those subunits.


A) Reports
B) Controls
C) Rewards
D) Incentives

E) C) and D)
F) B) and C)

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Which of the following is a disadvantage of strategic alliances?


A) Strategic alliances hinder entry into a foreign market.
B) Fixed costs of developing new products tend to escalate.
C) They give competitors a low-cost route to new technology and markets.
D) The firms in an alliance are barred from establishing technological standards for the industry.

E) B) and D)
F) A) and B)

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For services such as banking or health care,"production" typically occurs when the service is designed by in-house professionals.

A) True
B) False

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The ability to spread fixed costs over a large volume results in a cost-savings phenomenon referred to as:


A) volume synergies.
B) economies of scale.
C) captured savings.
D) size effects.

E) A) and C)
F) B) and C)

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Firms that pursue a transnational strategy focus on increasing profitability and profit growth by reaping the cost reductions that come from economies of scale,learning effects,and location economies.

A) True
B) False

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Which of the following is an argument presented by commentators claiming that demands for local customization are on the decline worldwide?


A) Local and indigenous industries are increasingly filling up available demand
B) High costs of local customization are deterring companies from doing so
C) Governments across the world are standardizing procedures
D) Customer tastes have converged worldwide

E) C) and D)
F) B) and D)

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Describe globalization strategy.

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Firms that pursue a global standardizati...

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What is the experience curve? How can an involvement in overseas markets help a firm capture experience curve advantages more rapidly?

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The experience curve refers to systemati...

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Managing an alliance successfully requires building interpersonal relationships between the firms' managers,or what is sometimes referred to as:


A) relational capital.
B) interorganizational synergy.
C) power equilibrium.
D) symbiotics.

E) A) and B)
F) None of the above

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The term organization structure can be used to refer to the totality of a firm's organization,including organizational architecture,control systems and incentives,organizational culture,processes,and people.

A) True
B) False

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Describe the concept of "core competence." What types of core competencies are the most valuable for penetrating foreign markets?

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The term core competence refers to the s...

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A firm creates a(n) _____ by dispersing the stages of its value chain to those locations around the globe where the value added is maximized or where the costs of value creation are minimized.


A) integral circle
B) dispersal chain
C) global web
D) international mesh

E) B) and C)
F) A) and D)

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Which of the following is an example of a primary activity in a firm?


A) Materials management
B) Research and development
C) Information system
D) Human relations

E) B) and D)
F) B) and C)

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A company can increase its growth rate by taking goods or services developed at home and selling them internationally.The returns from such a strategy are likely to be greater if:


A) the product is already being offered by local companies in the host country.
B) it is a generic product that requires little differentiation.
C) indigenous competitors in the host nations lack comparable products.
D) there is a high inflation situation in the host country.

E) All of the above
F) B) and D)

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Which function of a firm is concerned with the design of products and production processes?


A) Human resources
B) Research and development
C) Marketing and sales
D) Materials management

E) All of the above
F) C) and D)

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A number of studies have observed that a product's production costs decline by some quantity about each time _____ doubles.


A) annual output
B) cumulative output
C) workforce
D) fixed investment

E) None of the above
F) A) and C)

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